"WITHOUT LABOR NOTHING PROSPERS" (Sophocles)

The Project Support that we offer You!

Growth management is a management task and requires the participation and commitment of employees with varied talents and experiences. We are happy to assist you with project planning, piloting, and prototyping. 

 

We support you and your employees in all phases of your growth planning and operational implementation process, for example by reinforcing your project agenda. Our support focus is set on the following areas of experience:

STRATEGY DEVELOPMENT

  • Business Development.
  • Internationalization.
  • Innovative Products & Services.
  • Start-Ups & Spin-Offs.

PRODUCT DEVELOPMENT

  • USP Modeling.
  • Mid-Term Product and Portfolio Planning.
  • Focus Groups.
  • Feasibility Studies.
  • Conjoint Measurement Analyses.

MARKET AND COMPETITOR ANALYSES

  • Value Chain Analyses.
  • Competitor and Partnering Analyses.
  • Pricing and Margin Analyses.
  • Country Analyses.

NEW MARKET, PRODUCT & BRAND LEVERAGE CONCEPT DESIGNS

  • Brand Development, Emotional Prototyping & Storytelling.
  • How can I tapp new and maximize existing target groups?
  • Which (new & untapped) communication channels and communications instruments are viable?
  • Which innovative campaign and communications formats are best to use?
  • Which kind of buying decision is much likely to be influenced by those campaigns?
  • What are the key building blocks to further emotionalize customers for your corporate brand family?
  • Which key messages and ideal ambassadors do additionally lever both brand and corporate reputation?

DEVELOPMENT OF LICENSING & FRANCHISE MODELS AS WELL AS SPONSORING IDEAS

  • Development of Brand Propositions, Emotionalization of Brand Experience | Moments of Truth, Storytelling.
  • Development and Re-Positioning of Licence and Franchise Business Models.
  • Development of Interactive Marketing and Social Media Campaigns.
  • Concept Design Sponsoring for Enterprises and Not-for-Profit Organizations.
  • Business Case Development Licensing, Franchising, and Sponsoring.

CORPORATE SOCIAL RESPONSIBILITY CONSULTING

  • Preparation and moderation of CSR workshops: Identification of social impact areas in client organizations
  • Evaluation and identification of new CSR initiatives and sustainable social impact projects
  • Preparation and moderation of idea workshops which ideally fit into the DNS of our client enterprises
  • Preparation and moderation of branding workshops to manifest the new CSR strategy in stakeholder communications (e. g. Launch of a new product portfolio, Establishment of a new business unit)

ORGANIZATION DEVELOPMENT & PROCESS DESIGN

  • Definition of organizational structures and process models (for start-up organizations up to complex matrix organizations).
  • Development of job descriptions.
  • Concept design of process capacity models.

ITC CONCEPTs

  • Concept Development Process Design
  • Concept Draft Customer-Centric ITC Architecture
  • Definition of Service and Support Processes
  • Definition Requirements Document and Final Specification Delivery
  • Tender | Proposal Management

FINANCIAL EVALUATION FRAMEWORK

  • Roll Out Planning
  • Market Entry Planning
  • Product & Service Concept
  • Marketing Plan
  • Organization & Process Concept
  • Opex | Capex Forecast
  • Make or Buy Scenario Analyses
  • Business Cases
  • Business Plan Development

PROJECT MANAGEMENT